Business idea
23.10.25 | 14:00 o'clock – 16:00 o'clock |Online | save as Calendar item
How do I describe my business idea?
Registration
For this event a registration is necessary. Please log-in in your personal "My BPW".
Free capacity
The business idea is the core of your future activity—how did you come up with it? Was there a specific trigger? What are the reasons why you will be successful in the market? And how can you describe what you have in mind in a concise, succinct, and exciting way?
The following points will be covered in detail:
- Description of the idea in max. 15 words
- Origin of the idea—what happened?
- What is your idea useful for and to whom? To what extent and why?
- How do you perceive the market and customer needs for it?
- Your idea will be successful because... – including a “shake test”
- Development of an elevator pitch
- 10 tips for finding and “evaluating” business ideas
This workshop will be held in German.
To conduct the online event, we will use the video conferencing tool of Zoom Video Communications, Inc. You can find information on data protection here: https://zoom.us/docs/en-us/privacy-and-legal.html. By participating in the event, you agree to this data processing.
Contributors
Stefanie Rätker (Gründungsberaterin | JobCoach)
Stefanie ist zertifizierte Gründungsberaterin und systemische Organisationsentwicklerin, hat BWL studiert, kommt ursprünglich aus der Bankenwelt ist seit rund 19 Jahren selbständig. Sie begleitet Gründerinnen und Gründer bei der Entwicklung von Geschäftsmodellen, Businessplänen und Marktstrategien, darüber hinaus Fach- und Führungskräfte sowie bestehende Organisationen bei Themen wie Teamentwicklung, Wirtschaftlichkeit, Unternehmenskultur oder Kompetenzentwicklung und -benennung.
Categories
- Online seminar